L’il CrittersTM, America’s #1 Children Gummy Vitamin Brand, partnered with Feed the Children, a leading nonprofit focused on alleviating childhood hunger, this holiday season for a match campaign to help families struggling with food insecurity and poverty across the U.S. L’il Critters brand succeeded in matching $50,000 in donations between December 4th to 14th, resulting in a total contribution of $100,000 to support Feed The Children’s No Hunger Holidays campaign. An additional 8,500 [sample] packets of L’il Critters Gummy Vites™ were donated to children through this program, along with the monetary donation that directly supports meal distribution to thousands of families.

“We’re thrilled to be a part of such a meaningful collaboration where we can help families struggling with food insecurity. L’il Critters is committed to helping families ensure their children are receiving essential vitamins and minerals needed to support their health,” says Vanessa Duvert, Brand Manager for L’il Critters. “Our hope is that this partnership will not only support vulnerable families but raise awareness about childhood hunger and how we can all give each other a helping hand beyond the holiday season.”

No Hunger Holidays was designed by Feed the Children to feed vulnerable families trying to make ends meet during the holidays, as well as bring awareness to the important issue of childhood hunger. This year’s unparalleled economic suffering will affect the most vulnerable families as temperatures drop this winter. Feed the Children is working with many corporate and community partners, volunteers, and donors to make sure families receive much-needed food and daily essentials just in time for the holiday season.

“Feed the Children is proud to work alongside L’il Critters and Church & Dwight Co., Inc. to ensure much-needed supplies of food and essentials get into the hands of families during this holiday season,” said Travis Arnold, Feed the Children President and CEO. “When we work together, we can help even more children and families.”

Due to the COVID-19 pandemic, there will be more empty plates this holiday season than in years past. Give today and every $1 you give will supplement up to 6 meals for an at-risk family this holiday season.

Visit feedthechildren.org/nohungerholidays to learn more about Feed the Children’s annual holiday campaign.


About Church & Dwight Co., Inc.

With a rich heritage of commitment to people and the planet for over 150 years, Church & Dwight is committed to conducting our operations in a sustainable and environmentally responsible manner using recycled materials in our cartons. We are continually assessing the impacts of our operations on the environment while developing, manufacturing, and marketing a broad range of consumer household, personal care and specialty products with sustainability efforts incorporated into our new product innovation including Arm & HammerTM, vitafusionTM, XtraTM, L’il CrittersTM TrojanTM, OxicleanTM, WaterpikTM, OrajelTM, KaboomTM, NairTM, ViviscalTM FlawlessTM, ToppikTM, BatisteTM and First ResponseTM.

About Feed the Children

At Feed the Children, we feed hungry kids. We envision a world where no child goes to bed hungry. In the U.S. and internationally, we are dedicated to helping families and communities achieve stable lives and to reducing the need for help tomorrow, while providing food and resources to help them today. We distribute product donations from corporate donors to local community partners, we provide support for teachers and students, and we mobilize resources quickly to aid recovery efforts when natural disasters strike. Internationally, we manage child-focused community development programs in 8 countries. We welcome partnerships because we know our work would not be possible without collaborative relationships.

Visit feedthechildren.org for more information.